Home/Why DeepGrows
Not an agency.
Not a freelancer.
Something better.
Here's an honest, side-by-side breakdown of how DeepGrows compares — on scope, goals, partners, process, and the guarantee. Judge for yourself.
The honest comparison
Same budget. Very different outcomes.
Most businesses have worked with a freelancer or an agency at some point. Here's what's actually different — row by row.
Scope of work
What's actually covered
⚠️
One discipline only
A copywriter writes. A PPC specialist runs ads. A designer designs. They don't cross over — and they don't connect.
⚠️
Broad but siloed
Multiple services offered, but handled by separate teams who rarely talk to each other. Strategy and execution are often disconnected.
✅
Full growth system
Strategy, content, SEO/AEO, and performance marketing — all working together as one integrated system, run by one person who sees the full picture.
Who you actually talk to
Day-to-day contact
✅
The person doing the work
Direct access — no middleman. Good for communication, limited in scope.
❌
An account manager
The person who pitched you rarely does the work. You talk to a junior AM who relays messages to the team. Things get lost.
✅
Deep. Always.
Day one to day 100, you talk to me directly. No relay. No account manager. No information lost in translation.
Primary goal
What they're optimising for
⚠️
Deliverables, not outcomes
Freelancers are paid per project or per hour. Their goal is to deliver the thing — not necessarily to grow your business.
❌
Retainer renewal
The agency model rewards keeping clients on retainer. Long-term dependency is more profitable for them than fast, clear results.
✅
Your business growth
Full stop. Revenue, leads, pipeline — defined upfront, tracked honestly. Nothing else is celebrated.
Vendor & tool agenda
Hidden incentives
✅
Usually none
Most freelancers recommend what they know. Minimal vendor agenda — but also limited perspective.
❌
Significant hidden incentives
Agencies have vendor partnerships, software referral deals, and preferred platforms they're incentivised to recommend — regardless of whether they're right for you.
✅
Zero. Absolutely none.
No vendor deals. No referral kickbacks. No preferred platforms. Every tool and channel I recommend is chosen purely for your growth.
Thought process
How strategy is built
⚠️
Task-first
"What do you need done?" Execution without the strategic layer. Great for defined tasks, limited for growth direction.
⚠️
Template-first
Most agencies reuse proven playbooks across clients. Fast to produce, but rarely built for your specific market, customers, or offer.
✅
Business-first, always custom
Deep diagnosis of your market, customers, and goals before a single tactic is touched. Every strategy is built from scratch for your specific situation — no templates.
How success is measured
The metrics that matter
⚠️
Deliverable completion
"The content is done. The ads are live." Output is measured, not outcome.
❌
Vanity metrics
Impressions, reach, "brand awareness," follower growth. Looks great in monthly reports. Hard to trace to revenue.
✅
Revenue, leads, pipeline
We define real growth metrics upfront and track them honestly. If it can't be connected to your business growth, it doesn't count.
The guarantee
What happens if it doesn't work
❌
None
You paid for the work. The work was done. No refunds, no risk-sharing.
❌
None
"The strategy takes time." "The market is challenging." The retainer continues regardless of results.
✅
Full money-back guarantee
We define what growth looks like upfront. If we don't hit it, you get every penny back.
No fine print
The honest breakdown
Why the model matters.
It's not just about what gets done — it's about whose interests are being served when the decisions get made.
❌ The freelancer problem
Great at one thing. That's it.
- → Your SEO specialist doesn't talk to your ads person
- → Your copywriter doesn't understand your funnel
- → No one is looking at the full picture
- → You become the project manager — which isn't your job
- → No risk-sharing. They got paid regardless.
⚠️ The agency problem
Their business model works against you.
- → Vendor kickbacks influence their recommendations
- → Retainers reward slow results, not fast wins
- → You get a junior after the senior closes the deal
- → Strategy and execution are on different teams
- → Reports full of impressive numbers, light on revenue
✅ The DeepGrows model
Built around your growth. Full stop.
- → One person sees the full picture — strategy to execution
- → Zero vendor agenda. Every recommendation is clean.
- → You talk to me. Every time. No account managers.
- → Custom strategy built for your market, not copied from a template
- → No growth = full refund. My risk, not yours.
The guarantee
No growth.
Full refund.
This isn't a promotional offer. It's the core of how I operate. When my fee is on the line, every recommendation I make is one I'd stake my income on.
We agree upfront — in plain language — on what growth looks like for your business. Real numbers. Real targets. If we hit them, great. If we don't, you get every penny back.
No "market conditions" clause. No fine print. No exceptions.
1
We define growth upfront
Before anything starts, we agree in writing on what measurable growth looks like — leads, revenue, traffic, conversions. Real targets, not vague goals.
2
I build and execute the strategy
Custom-built for your market. No templates. Full execution — not just a deck that gets handed to a junior.
3
We measure against the targets
Transparent reporting on the metrics we agreed on. No hiding behind vanity numbers if the real ones aren't moving.
4
Growth or full refund
If we hit the targets — great. If we don't, you get every penny back. No questions, no negotiation, no fine print.
Still have questions?
Let's just talk.
First call is free. No pitch deck, no proposal. Just an honest conversation about your business and whether we're a fit.